15 Baja California cities that you need to visit in 2024
From spectacular desert landscapes to incredible wildlife and interesting colonial history, Baja California cities have something for everyone.
Baja California Peninsula is divided into two separate entities: Baja California and Baja California Sur. In this article, we will go over some of the best cities which are worth a stop on your Baja California itinerary.
Best cities in Baja California Norte
Also known as Baja California, Baja California Norte is a state in northwestern Mexico that serves as a popular entryway into Mexico from the United States.
The capital of Baja California Norte is Mexicali, and the largest city is Tijuana, a major border crossing point into the United States.
The state is known for its diverse landscapes comprised of deserts, mountains, and crazy coastal areas. It also boasts a rich cultural heritage influenced by its proximity to the United States and its indigenous roots that date back the Pre-hispanic times.
It’s a perfect place for adventure travel, as it’s home to nature reserves and protected areas, including the Sierra de San Pedro Mártir National Park. Baja California Norte is also a popular destination for outdoor activities like surfing, and whale watching.
1. Tecate
Where to stay:
Tecate is a border town in Baja California that’s known for Tecate Beer, a popular Mexican export. Tecate is not a common spot on most travelers’ itineraries, as it’s mostly used to cross the border between the United States and Mexico. Yet, Tecate has a few points of interest.
One of them is the famous Tecate Peak, also known as Cerro Tecate, a prominent landmark and a popular destination for hiking and outdoor activities. The peak offers stunning panoramic views of the surrounding area.
Next on the list is The Tecate Cultural Center (Centro Cultural Tecate), which hosts various exhibitions, performances, and workshops. The center promotes local and regional artists and aims to preserve and showcase the cultural heritage of the area.
✅Check: Is Tecate safe?
Tecate’s Historic Downtown boasts traditional architecture, and a lively atmosphere. It has shops, restaurants, and local businesses that provide a taste of the city’s unique character and heritage.
The city is also part of the Ruta del Vino (Wine Route), a region known for its vineyards and wineries. Visitors can explore the beautiful wine country, sample locally produced wines, and enjoy the scenic landscapes of the Baja California wine region.
2. Mexicali
Where to stay:
Mexicali is the capital of Baja California, that sits along the border with the United States. It is known for its hot desert climate, outdoor activities, and Chinese heritage.
In recent years, Mexicali also became a popular destination for medical tourism, as many Americans who seek high-quality and affordable medical care come to Mexicali because of its modern healthcare facilities and specialized clinics.
Mexicali is also home to the largest Chinese community in Mexico. In the early 20th century, Chinese immigrants came to Mexicali to work on agricultural projects and build infrastructure. Today, the city showcases Chinese-Mexican cultural influences through its cuisine, festivals, and architectural elements.
Other points of interest in Mexicali include the Baja California Autonomous University (UABC), a major higher education institution in northern Mexico, as well as the State Center for the Arts (CEART), a cultural venue that offers exhibitions, theater performances, concerts, and workshops.
And, if you like outdoor activities, make sure you don’t treat Mexicali as a pit stop on your Baja road. The surrounding region offers opportunities for outdoor activities. The nearby Sierra de Juarez mountain range provides hiking and camping options, while the Colorado River allows for water sports such as fishing, boating, and jet skiing.
FUN FACT: Mexicali is known for its extreme climate, with scorching hot summers and mild winters. It often ranks among the hottest cities in Mexico and the world, making it a worthy stop for those seeking to experience the hot desert temperatures.
3. La Rumorosa
Where to stay:
Located in the municipality of Tecate, La Rumorosa is a village along the namesake highway between Tecate and Mexicali. The drive offers breathtaking views of the surrounding desert, rock formations, and the rugged Sierra de Juarez mountains.
La Rumorosa’s scenic setting makes it an ideal destination for outdoor activities. The region offers opportunities for hiking, rock climbing, camping, and off-road adventures.
The area is also known for its rock art, including murals and petroglyphs created by the indigenous Kumeyaay people.
These ancient artistic expressions can be found in various locations throughout the area. The murals depict a range of motifs, including animals, human figures, and abstract symbols, providing insight into the rich cultural heritage of the region.
La Rumorosa holds cultural significance as a place where the indigenous Kumeyaay people have lived for centuries.
4. San Quintin
Where to stay:
San Quintin is a coastal town that’s known for its cultivation of strawberries, and other crops like tomatoes, cucumbers, and various berries. The area is home to various fish species, such as yellowtail, tuna, halibut, and rockfish.
Like most coastal Baja California cities, San Quintin also boasts scenic beauty thanks to its location along the Pacific Ocean. The area boasts stunning beaches, rugged coastlines, and expansive dunes.
The region around San Quintin is rich in ecological diversity and wildlife. The nearby San Quintin Bay is a designated Ramsar site, recognized for its importance as a wetland habitat for migratory birds. This makes San Quintin a popular destination for eco-tourists and birdwatchers who come to observe the diverse avian species that inhabit the area.
The area is also popular for surfing, birdwatching, and exploring the local flora and fauna.
San Quintin is also known for its oyster farms, where oysters are cultivated and harvested. The town’s oyster industry supplies fresh oysters to local restaurants and markets, offering visitors an opportunity to savor delicious seafood.
San Quintin is also within proximity to the Ensenada Wine Country, Mexico’s top producing wine region. Wine enthusiasts can take a short trip to explore the region and indulge in wine tasting and tours.
5. Tijuana
Where to stay:
Located along the U.S. border, Tijuana is the largest city in Baja California. It is known for its vibrant culture, bustling nightlife, and proximity to San Diego.
Although Tijuana is mostly known as a border town, it has also emerged as a popular destination for tourists and visitors from both countries. Many visit Tijuana from San Diego for a day trip or a weekend getaway.
Avenida Revolución, the city’s main street, is known for its shops, bars, and restaurants catering to tourists. The city has also gained significant recognition for its diverse food scene.
The city is known for its street food, particularly tacos, which are a beloved part of the local culture. Visitors often explore the city’s food stalls, taquerías, and upscale restaurants that offer a variety of Mexican and international cuisines.
Walk along Avenida Revoluvion to experience the city flavor.
Tijuana also has a vibrant nightlife scene with numerous bars, clubs, and entertainment venues. The city offers a vibrant music scene, including live performances by local bands, as well as international artists.
Various cultural events and festivals take place in Tijuana throughout the year. The city’s cultural calendar includes art exhibitions, music festivals, film screenings, and theater performances. The Tijuana Cultural Center (CECUT) showcases art and history.
Tijuana is known for its sports culture. The city is home to the professional soccer team Club Tijuana Xoloitzcuintles de Caliente, commonly known as “Xolos,” which competes in the Mexican Liga MX.
Best things to do in Tijuana:
- Avenida Revolución: Take a stroll down Avenida Revolución, the city’s main street. It’s known for its shops, restaurants, bars, and vibrant atmosphere. You can shop for souvenirs, try street food, and experience the local culture.
- Tijuana Cultural Center (CECUT): The Tijuana Cultural Center, a prominent cultural venue that offers art exhibitions, theater performances, film screenings, and more. The center also features the Omnimax theater, where you can watch immersive films on a massive screen.
- Mercado Hidalgo: Explore Mercado Hidalgo, a traditional market known for its bustling atmosphere and a wide array of goods. Here, you can find fresh produce, local handicrafts, spices, and traditional Mexican ingredients. It’s a great place to immerse yourself in the local culture.
- La Plaza de la Cultura y las Artes: Visit La Plaza de la Cultura y las Artes, a public square that hosts various cultural events and performances. It’s a lively place where you can enjoy music, dance, and art exhibitions.
- Tijuana Brewery Tour: If you’re a beer enthusiast, take a brewery tour and discover Tijuana’s burgeoning craft beer scene. Several breweries offer tours where you can learn about the brewing process and sample different local brews.
- Playas de Tijuana: Head to Playas de Tijuana, the city’s beach area, and enjoy a relaxing day by the ocean. You can take a leisurely walk along the boardwalk, soak up the sun, or indulge in delicious seafood at one of the beachside restaurants.
6. Ensenada
Where to stay:
Located on the Pacific coast of Baja California Norte, Ensenada is home to a cruise port, beautiful beaches, and wine industry.
Ensenada is a getaway to Valle De Guadalupe, a picturesque valley where you can find numerous vineyards and wineries, producing some of the best wine in Mexico. Here you can enjoy wine tastings, tours, and fine dining amid scenic vineyards.
Ensenada also boasts a great food scene, and it’s particularly famous for its seafood including tacos, ceviche, and various fish plates.
Ensenada serves as a popular destination for cruise ships traveling along the West Coast of North America. Visitors can relax on the sandy shores, go surfing or enjoy activities such as kayaking and paddle boarding. The nearby Punta Banda Peninsula and Todos Santos Islands are also popular spots for outdoor enthusiasts and nature lovers.
The city’s port welcomes numerous cruise ships each year, and passengers can explore Ensenada’s attractions, shopping centers, and cultural landmarks during their stopovers.
The city’s cultural calendar includes music festivals, art exhibitions, theater performances, and folkloric celebrations. Notable events include the Ensenada Arts Festival and the Baja California International Guitar Festival. Another major event in the area is the legendary Baja 1000 off-road race – the annual event attracts participants and spectators from around the world.
7. Rosarito
Where to stay:
A popular getaway for visitors from the United States, Rosarito is a coastal city famous for its beaches and lively entertainment scene.
If you want to enjoy a quick getaway to Mexico from the United States, there’s no better place than Rosarito: here you can enjoy surfing, try some of the best wine in Mexico and attend various events and festivals throughout the year like The Rosarito Art Fest and the popular Rosarito-Ensenada Bike Ride that attracts cyclists for a scenic ride along the coast.
And make sure to visit the Baja San Festival which features impressive sand sculptures created by artists from around the world.
Rosarito attracts surfers from around the world due to its favorable waves and consistent surf breaks. Experienced surfers can enjoy the challenging swells, while beginners have the opportunity to take lessons from local surf schools.
The city has a well-developed tourism industry with a wide range of accommodations, including luxury resorts, boutique hotels, and vacation rentals.
The scenic Rosarito-Ensenada Boulevard, also known as the Free Road (Libre), is a popular route for tourists driving along the coast. It offers stunning ocean views and allows travelers to explore the surrounding coastal towns and attractions.
If you are spending a few days in Rosarito, don’t forget to visit Rosarito Beach Hotel: The historic Rosarito Beach Hotel is an iconic landmark in the city.
Established in 1925, it has been a popular destination for celebrities and tourists. The hotel’s architecture reflects a blend of Mexican and Mediterranean styles, and it has played a significant role in the region’s tourism industry.
8. San Felipe
Where to stay:
San Felipe is a small town on the eastern coast of the Baja California Peninsula. It boasts beautiful sandy beaches along the Sea of Cortez where you can swim, kayak, sail and paddle board.
The Sea of Cortez boasts incredible marine life, and the area around San Felipe offers great opportunities for off-road adventures and enjoying outdoors.
The town is a popular destination for off-roading, ATV riding, and exploring the desert, including the nearby Valle de los Gigantes (Valley of the Giants) that boasts the tallest cacti in the world.
The Baja 250 a popular off-roading event takes place in San Felipe every year and attracts participants and spectators from around the world.
✅ San Felipe vs Puerto Penasco: which beach town should you choose?
9. Guerrero Negro
Where to stay:
Guerrero Negro is a small industrial town in the southern part of Baja California Norte. The town is home to the largest salt production facilities in the world.
The town sits atop vast salt flats, and the salt industry plays a significant role in the local economy. Visitors can learn about the salt extraction process, visit salt evaporation ponds, and discover the importance of salt mining in the region.
However, the most famous feature of Guerrero Negro is its whale watching.
The town is famous as one of the best places in the world for whale watching. From December to April, the nearby Ojo de Liebre Lagoon (also known as Scammon’s Lagoon) and the San Ignacio Lagoon become the temporary home of gray whales during their migration. Visitors can take guided boat tours to observe these majestic creatures up close and even have the opportunity to interact with them.
The surrounding environment offers opportunities for ecotourism and nature exploration. Visitors can explore the nearby Vizcaíno Biosphere Reserve, a UNESCO World Heritage Site and one of the largest protected natural areas in Mexico. The reserve is home to diverse ecosystems, including desert landscapes, mangrove forests, and unique flora and fauna.
Another popular activity in Guerrero Negro is stargazing. The clear skies and minimal light pollution in Guerrero Negro make it an ideal location for stargazing. The area offers excellent opportunities for observing the stars, constellations, and even the Milky Way.
Other points of interest in Guerrero Negro include the San Francisco de Borja Mission, a historic site dating back to the 18th century – part of a network of Spanish missions established along the Baja California Peninsula.
Guerrero Negro and its surrounding areas attract birdwatchers due to the region’s rich avian diversity. The wetlands and lagoons provide habitats for various bird species, including herons, egrets, gulls, and migratory birds.
Baja California Sur
Located to the south of Baja California Norte, Baja California Sur is another state that makes up the Baja California Peninsula.
Baja California Sur is known for its diverse geography, which includes stunning coastal areas, deserts, mountains, and islands. The state is home to the Sierra de la Giganta mountain range, the Vizcaíno Desert, and numerous beautiful beaches along the coastline. It’s also one of the most popular destinations in Mexico, particularly for its pristine beaches and abundant marine life.
The area attracts tourists who enjoy activities such as swimming, snorkeling, scuba diving, fishing, and whale watching. The towns of Cabo San Lucas and San José del Cabo, located at the southern tip of the peninsula, are major tourist hubs.
10. La Paz
Where to stay:
The capital city of Baja California Sur, La Paz is located on the eastern side of the Baja California Peninsula.
The city is situated on the coast of the Sea of Cortez (Gulf of California), known for its rich marine biodiversity. Visitors can enjoy activities such as swimming, snorkeling, scuba diving, kayaking, and fishing in the crystal-clear waters.
One of the highlights of the La Paz area, Espíritu Santo Island is part of the Espíritu Santo Archipelago, a UNESCO World Heritage Site. The island offers breathtaking scenery, secluded beaches, and opportunities for wildlife encounters which include snorkeling with sea lions.
The waters surrounding La Paz are a popular destination for whale watching. From December to April, gray whales migrate to the area to give birth and nurse their calves. Visitors can take boat tours to witness these majestic creatures up close, along with other whale species such as humpbacks and blue whales.
La Paz features a picturesque waterfront promenade, the Malecón. It stretches along the coast, offering beautiful views of the sea, palm trees, sculptures, and vibrant local culture.
One of the main draws of the area is the famous Balandra beach famous for its calm turquoise waters, soft white sand, and striking rock formations. The beach is a popular spot for swimming, paddleboarding, and picnicking. One of the notable rock formations, El Hongo (The Mushroom), has become an iconic symbol of Balandra Beach.
11. Cabo San Lucas
Where to stay:
Located on the southern tip of the Baja Peninsula, Cabo San Lucas is a popular tourist destination known for its beautiful beaches, vibrant nightlife, and luxury resorts. It is also famous for its distinctive rock formation called “El Arco.”
The city is renowned for its stunning beaches with golden sands and clear turquoise waters. Medano Beach is the main beach in the city and offers a lively atmosphere with water activities such as swimming, jet skiing, and parasailing.
✅ Check: Adventurous things to do in Cabo San Lucas
Lover’s Beach and Divorce Beach, located near Land’s End, are famous for their unique rock formations, and make a popular half-day trip from Cabo.
Things to do in Cabo San Lucas:
- Land’s End (El Arco): One of the most iconic landmarks in Cabo San Lucas is Land’s End, also known as El Arco – a collection of distinctive rock formations that jut out of the ocean at the southern tip of the Baja Peninsula. You can take a tour of El Arco from the marina in Cabo San Lucas.
- Scuba Diving and Snorkeling: The Sea of Cortez, also known as the Gulf of California, is home to rich marine life and underwater ecosystems. Cabo San Lucas offers excellent opportunities for scuba diving and snorkeling. Divers can explore coral reefs, encounter colorful tropical fish, and even swim alongside sea lions.
- Whale Watching: Cabo San Lucas is a prime location for whale watching. Every winter, gray whales migrate to the warm waters of the Baja Peninsula from up north. Visitors can take whale-watching tours to observe these magnificent creatures up close.
- Nightlife and Entertainment: Cabo San Lucas has a vibrant nightlife scene. The city is known for its lively bars, nightclubs, and beachfront parties. The marina area and downtown are popular spots for dining, live music, and dancing until the early hours.
- Adventure Activities: Cabo San Lucas offers a wide range of adventure activities for thrill-seekers. Visitors can go zip-lining, ride ATVs through the desert, or take a boat tour to explore the rugged coastline and secluded coves.
12. San Jose del Cabo
Where to stay:
A smaller cousin of Cabo San Lucas, San Jose Del Cabo is known for its historic downtown area is a major highlight.
With its cobblestone streets, colorful colonial architecture, and charming plaza, it offers a glimpse into the region’s rich history and cultural heritage. Here you can explore art galleries, and boutiques, and enjoy the town’s relaxed and traditional ambiance.
Best things to do in San Jose Del Cabo
- Art Galleries and Cultural Scene: San Jose del Cabo is known for its vibrant art scene. The town is home to numerous art galleries and hosts an Art Walk event every Thursday evening from November to June. During the Art Walk, galleries open their doors to showcase the works of local and international artists.
- Mission San Jose del Cabo Church: Also known as the San Jose del Cabo Cathedral, this church is a historic landmark in the town. Built-in the 18th century, the church displays beautiful architecture and is a significant religious and cultural site.
- Estuary and Bird Sanctuary: San Jose del Cabo is bordered by a lush estuary, known as the San Jose del Cabo Estuary and Bird Sanctuary. This natural oasis is home to a diverse range of plant and animal species, including migratory birds.
- Golf Courses: San Jose del Cabo is renowned for its championship golf courses. The area offers a variety of courses with impressive views of the ocean and surrounding landscapes. Golf enthusiasts can enjoy world-class golfing experiences in a picturesque setting.
- Palmilla Beach: Palmilla Beach is a pristine and tranquil beach located near San Jose del Cabo. It offers calm waters for swimming and snorkeling, as well as soft sands for sunbathing. Palmilla Beach is also known for its luxury resorts and high-end residential communities.
13. Todos Santos
Todos Santos is a pueblo mágico on the Pacific side of Baja California – one of the most popular day trips from Cabo San Lucas.
Todos Santos is known for its art and cultural community. The town is home to art galleries where you can find the works of local and international artists. Visitors can explore the vibrant art scene, attend art events, and purchase unique artworks.
Todos Santos boasts well-preserved colonial architecture, with colorful buildings, charming cobblestone streets, and traditional Mexican charm.
The town is famously associated with the iconic Hotel California. Although there’s no proof that the song has anything to do with the Eagles, the hotel attracts many visitors intrigued by its rumored association.
And, if you like surfing, you should know that Todos Santos is near some of Baja California’s best surfing beaches.
Playa Los Cerritos, in particular, is known for its consistent waves and attracts surfers of all skill levels. Visitors can enjoy surfing, boogie boarding, and relaxing on the sandy shores.
When it’s time to grab a bite, you can explore the city’s farm-to-table restaurants, organic produce, and seafood delicacies. Visitors can savor fresh seafood dishes, Mexican cuisine, and international flavors.
The town is located near the Sierra de la Laguna Mountains, providing opportunities for hiking, birdwatching, and exploring diverse ecosystems. Visitors can also enjoy whale watching during the winter months as gray whales migrate along the Pacific coast.
14. Loreto
Where to stay:
Loreto is a hidden gem of Baja California which was the first Spanish settlement on the Baja California Peninsula. It served as the capital of Las Californias, a Spanish colonial province, from 1697 to 1777. The town preserves its colonial heritage with historical buildings and landmarks.
Loreto is surrounded by stunning natural landscapes and the pristine waters of the Sea of Cortez (Gulf of California). Visitors can witness an abundance of marine life, including dolphins, whales, sea turtles, and colorful tropical fish.
➡️ Check: How to get to Loreto
Just offshore from Loreto, Isla Carmen is the largest island in the Loreto Bay National Park. This protected area is known for its rich biodiversity, offering opportunities for activities such as kayaking, camping, hiking, and wildlife spotting.
The Mission of Our Lady of Loreto is a historic church located in the town center. Built-in the 18th century, it is one of the oldest Spanish missions in Baja California.
Loreto is one of the safest places in Mexico, and it attracts eco-tourists and outdoor enthusiasts due to its natural beauty and recreational opportunities. Visitors can enjoy activities such as whale watching, exploring desert landscapes, hiking in the Sierra de la Giganta mountains, and exploring the nearby islands and coves.
The Loreto Bay National Marine Park encompasses approximately 2,065 square kilometers (800 square miles) of marine and coastal areas. It is a protected reserve aimed at preserving the region’s marine biodiversity and ecosystems.
15. Mulege
Where to stay:
A real oasis in the desert, Mulegé is situated in an oasis along the banks of the Mulegé River. The town’s lush vegetation and palm trees stand in contrast to the surrounding arid desert landscapes.
Mulege is one of the safest places to live in Baja California, and is home to a small retirement community comprise dof mostly North American retirees.
Mulegé is home to the historic Mission Santa Rosalía de Mulegé, founded in 1705. This well-preserved mission church is a testament to the region’s colonial history and architectural heritage. It stands as an important cultural and historical landmark in Mulegé.
Just north of Mulegé, the town of Santa Rosalía played a significant role in the mining industry during the late 19th and early 20th centuries. The iconic Santa Rosalía Church is a notable landmark of the area.
Mulegé is a gateway to the stunning Bahía de Concepción, a bay famous for its pristine beaches and crystal-clear turquoise waters. The bay is dotted with picturesque coves and islands, providing an ideal setting for swimming, snorkeling, kayaking, and camping. Bahía de Concepción is often considered one of the most beautiful areas in Baja California Sur.
Baja California cities: FAQs
What are the top 3 cities in Baja California?
The top three cities in Baja California are Tijuana, the major border city with a thriving nightlife and restaurant scene, Cabo San Lucas, a popular beach resort on the southern end of the Baja California Peninsula, and La Paz, the capital of Baja California Sur and a getaway to outdoor opportunities and adventures.
What big city is in Baja California?
Baja California is home to several big cities, including Tijuana, Mexicali, La Paz, and Baja California
What is the safest city in Baja California to live in?
Loreto is one of the safest cities to live in Baja California. It has a low crime rate and offers quick access to outdoor opportunities like hiking, kayaking, scuba diving, and other water sports.
Is Baja California in California or Mexico?
Baja California is a Peninsula on the western coast of Mexico. Although it borders California to the north, it’s NOT in California.
Baja California cities: the final word
Whether you are looking for an epic adventure like snorkeling, scuba diving, or hiking, or want to learn the colonial history of the area, Baja California cities deliver! To explore some of the best cities in the region, take a Baja California road trip that will allow you to explore the area.